(Early access version)

Making life easier and more fun for communications professionals

The best way to see what it does is to try it out.


HOW DOES IT WORK


PRBREAK.com helps comms pros punch way above their weight both professionally and personally, even when budgets and time are tight.

Every day we provide a “comms juice boost” that takes 3-6 minutes (or much more if you like). Log in when you wake up, on the train or over coffee.

Over those few minutes we provide a daily member-only video with new ideas we’re seeing around the world for you to try, technique discussion, even ideas to get our mindset in the right frame of mind for the day ahead.

After that we have daily challenges that remind us to do the things that we often forget which help campaign success. We also have real time comms scenarios running every week where we vote on tricky situations so we can practise things before they happen to us.

PLUS, we have a live messenger system where you can reach out and discuss ideas with the team who are made up of ex-journalists and comms people.

PRBreak.com runs Monday to Thursday every week (except holidays) acting as a real time friend in your pocket helping you achieve more in your comms work everyday.



The best way to understand it is to try it

The best way to understand PRBreak.com is to give it a go with full membership for a week. No credit card needed.





The best way to understand PRBreak.com is to try it out.


Is there a time commitment?

Can you find 3-6 mins a day (M-T)? Then you are good to go.

What about AI? Can’t I get all this from AI?

Nope, and there is a good reason for that. PRBreak.com is about the conversations comms pros have away from public eyes today. AI bots will always be behind the times due to the way they work and scrape information from the public web. They also only have access to what people are happy to share publicly. PRbreak is about the conversation comms people don’t always want to have in public. AI is very, very useful in comms these days. Ignore it at your peril! But it still can’t emulate the first hand experience of people in comms in real time.

Who is PRBreak.com aimed at?

Anyone but you might find it easier if you have a good few months of experience to get up to speed first in the industry as we don’t cover PR 101 but what to do next.

The real time scenarios we run are based on real-world situations that actually happened but we blend them and avoid real names. Every technique we discuss has been applied in real world.

Is this some sort of public or private community?

So let’s go into a little more detail. PRBreak.com is what we describe as a curated private members’ site. What that means is that we don’t have an open public forum but instead we gather ideas from members and then curate/edit/summarise them before sharing anything. This ensures everyone remains private. Comms, as we know, can be a sensitive place and there’s no point if we can’t be frank about things.

Is this different to a “mastermind” group?

Yes. We love mastermind groups but the difference here is you gathering ideas from many other people. There will never be quite the same sense of connection but we hope that is countered by the sheer amount of experience you can tap into.